Who

Leading global cookware brand, Tfal partnered with Jamie Oliver to bring an exclusive professional series of cooking sets to Walmart as an exclusive collection. The collection offered a durable and daily cookware sets with his signature chef’s style. Each purchase supported the Jamie Oliver Food Revolution and strengthened market awareness of this passionate program.

What

Packaging
Copywriting
Photography
Illustration

Wow

This Walmart exclusive collection brought the first line of Jamie Oliver cookware to the US retail market.