VCA Animal Hospitals logo with a diamond-shaped icon in purple, teal, and orange, and text 'VCA animal hospitals' in white on a black background.

VCA Animal Hospital
Tradeshow

WELLNESS & PETCARE

Messaging // Event Keyart

Clever utilized VCA's refreshed employee positioning to help deliver on the VCA experience across varying veterinary conferences. The VCA's brand narrative touches both physical and digital spaces, from interactive digital touchpoints to merchandise and large-scale kaleidoscope-like window clings.

VCA Tradeshow

2025

Trade show booth for VCA Animal Hospitals featuring promotional images of dogs and cats and a sign reading, 'The future of veterinary medicine is in our hands.'
Person holding a smartphone displaying a veterinary hospital appointment form.
A woman is smiling and holding a small device at a booth during an event, with large screens behind displaying images of dogs in colorful backgrounds.
Person holding a smartphone displaying a photo gallery of a dog wearing a colorful outfit, with a blurred background.
Hand holding a smartphone displaying a photo of a dog wearing pink heart-shaped sunglasses against a pink background at the VCA animal hospital.
Large vertical digital banner inside a building promoting veterinary careers, with images of smiling people in veterinary uniforms and text that reads 'Power your potential,' 'Looking to power up your career? Visit us at booth #2633,' and the VCA Ani
Interior of a convention center with large glass windows, banners, and people attending an event. Prominent signs include 'Power your potential,' 'VMX Sunday Spectacular,' and 'VetFolio' booths.
Indoor hallway with tall columns and decorative molding, featuring banners for VCA Animal Hospitals promoting their services and booth #3657.
Indoor banner for VCA Animal Hospitals with a woman flexing her arm, text says "Fuel your purpose," and includes a QR code for more information.
A vertical banner promoting VCA Animal Hospitals with the slogan "Amplify your network," featuring a woman in a VCA uniform, and a QR code with a booth number 3657. The banner is placed next to a corner with potted plants nearby in a well-lit indoor
Tall vertical banner for VCA Animal Hospitals with the tagline "Ignite your spark" and a smiling person in a white coat.
A woman in veterinary scrubs with a VCA Animal Hospitals logo, smiling and looking to the side, against a purple background with booth information 'Booth #3657' in the lower left corner.
A smartphone on a white background displays a Facebook page for VCA Animal Hospitals promoting a career event with a smiling female veterinarian in a blue uniform.
A male healthcare professional with glasses, wearing a navy blue scrubs and a black jacket with an NBC logo, crossing his arms and smiling against a blue gradient background, with booth #2633 in the lower left corner.

VCA Tradeshow

2024

Trade show booth for VCA Animal Hospitals with multiple displays and attendees walking around.
Indoor scene with large vertical banner for VCA Animal Hospitals featuring a smiling female veterinarian in a white coat, touching her chest with her hands. The banner has the slogan 'Picture yourself with more possibilities'. The setting appears to
A vertical banner in a hospital lobby showing a woman in a white coat smiling, with a child and a horse in the background. The banner has the logo of VCA Animal Hospitals and the text "Picture yourself making a difference."
Vertical banner for VCA Animal Hospitals showing two women and a dog at the clinic, with a woman making a V sign and text that says "Picture yourself with a clear path".
Vertical banner in an indoor convention center promoting VCA animal hospitals, featuring a male veterinarian in a white coat with a stethoscope and a healthcare worker in scrubs and a mask, with the slogan "Picture yourself advancing the industry."
Trade show booth for VCA Animal Hospitals with a large blue sign, colorful decor, and people visiting the booth at an indoor event.
Large window display with various healthcare professionals and a promotional advertisement for VCA Animal Hospitals, showing a young woman with long, curly hair smiling and flashing a peace sign, and a sign in the foreground with information about le
A hand holding a colorful brochure for VCA Animal Hospitals, featuring cartoon illustrations of dogs and cats with messages about veterinary care.
Advertising banner promoting animal industry careers at VCA Animal Hospitals, featuring a smiling woman veterinarian with long curly hair wearing a white lab coat and stethoscope.
A person holding a colorful wellness journal titled "my wellness journal" with illustrations of animals and people in the background at an indoor event or expo.
A woman at a veterinary medicine booth speaking with a woman attendee who is looking at her phone. The booth features veterinary related branding, colorful artwork of animals, and informational materials, with the sign reading "Taking care of the fut
Four women standing together at a conference booth for animal hospitals, smiling for the camera, with promotional materials and a colorful backdrop behind them.
A woman standing in front of a colorful backdrop at an event, smiling with arms outstretched, with a ring light and a woman on the right observing.
A woman with long wavy hair smiling and holding a brindle French Bulldog puppy in front of a colorful backdrop featuring cartoon animals and the VCA Animal Hospitals logo.
Collection of handwritten notes on paper with prompts and inspirational messages pinned to a board.

VCA Tradeshow

2023

Interior of a convention center with large colorful posters promoting veterinary medicine and the VCA Animal Hospitals, featuring smiling professionals and a digital screen at the upper right showing similar content.
Vertical banner display for VCA Animal Hospitals featuring a smiling woman in a blue uniform, with the message 'The power to do your thing. Follow your calling.'
Vertical digital sign in a hallway with promotional message and a smiling woman with short blonde hair, wearing a black top and a necklace, identified as Cindy from Internal Medicine CSR, promoting VCA Animal Hospitals
Indoor lobby with a tall vertical VCA animal hospitals advertisement. The ad features a woman in blue scrubs smiling, with text promoting career growth at VCA.
Indoor hotel lobby with a tall vertical sign featuring a smiling man in a white coat. The sign has the logo 'vca animal hospitals', the text 'The tools you need to focus on what matters most. Live your potential.', and a small caption 'Sameer DVM, DA
Trade show booth for VCA Animal Hospitals with blue signage, digital screens, and seating areas, amid other exhibition booths and attendees.
A busy exhibition hall with booths for veterinary and animal health companies, including VCA Animal Hospitals, KVP, and Merck, with people walking and talking.
Brochure or flyer promoting veterinary medicine career with images of smiling professionals, featuring VCA Animal Hospitals logo.
A busy convention center with many people walking and standing, large windows with natural light, banners and posters promoting veterinary medicine, a security camera, and an upper-level balcony with attendees.
A person holding a colorful badge with the text 'Leading Our Industry' and a small paw print in the center. The badge is in front of their face, with a blurred background. It displays the logo of VCA Animal Hospitals and a message about the future of
Digital directory kiosk in a modern indoor space with large windows, displaying information about veterinary medicine programs, including images of smiling students and healthcare professionals.
Trade show booth for VCA Animal Hospitals at an industry event, with banners and displays, and people walking around and interacting.
A busy airport terminal with a staircase, people walking, an information desk, and a large banner related to veterinary medicine.
Two men having a conversation at a table at a conference or event, with a large colorful poster for VCA animal hospitals featuring various illustrated animals in the background. One man is wearing a gray plaid suit, while the other is wearing a vest
People attending a VCA animal hospital booth at an event, engaging in conversation, with colorful banners and display bowls of candy on the booth counter.
People gathering at the VCA Animal Hospitals booth at a conference or trade show, engaging in conversation with staff, with promotional materials and clear branding visible.